The next step towards a sustainable brand


Yes, it's quite staggering! Around 30% of the environmental impact of online retail stems from shipping packaging, which is substantial. To align with their sustainability standards, our venture HOMEBASE has introduced a new concept: the utilization of reusable packaging as a shipping alternative. This initiative is remarkable as reusable packaging can reduce CO₂ emissions by up to 80% compared to disposable packaging. Remarkably, a single package can be reused as many as 50 times.

These packages are crafted from recycled polypropylene, and when they reach the end of their lifecycle or become damaged, they undergo a complete recycling process using a single-sort method. Here's how it works: Our customers have the autonomy to choose whether they'd like to opt for the reusable packaging material. If they opt in, they pay a €3 deposit, which is refunded upon return. The return process is hassle-free; the packaging can be folded down to the size of a letter and conveniently deposited into any letterbox. Plus, it includes an integrated return label for ease of return.


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